Bypass Direct Mail Clutter!
Is your message being lost in a pile of junk mail offers? Stop wasting your money and start reaching your consumers with Door Hanger Advertising from AllOver Media! Door Hangers offer:
• Superior Results for Less Money
• No Need to Open Anything
• Guaranteed Engagement
• Ability to Bypass the Clutter
Learn more about Door Hangers below and start using your ad dollars more effectively!
Introducing Frozen Billboards™!
Frozen Billboards™ are one of outdoor advertising’s newest innovations. Available across the nation, this media vehicle is an excellent tool to reach your target consumer with a big message. Download the Peak Results Portfolio and see how these unique platforms provide:
• High Impact – Visible From 50+ Yards Away
• 3-D Graphics for Fun Visual Concepts
• Engagement with “On-the-Go” Consumers
Download the portfolio and start getting peak results from your advertising today!
Looking to increase lottery sales? Download the Washington Lottery Case Study below to see how AllOver Media developed an innovative solution for the Washington Lottery!
• Drive lottery sales with real time jackpot updates
• Reach on-the-go consumers
• Generate local buzz with creative placements
• Target Hard to Reach Demographics
• Gain a Captive Audience
• Generate Heightened Brand Engagement
• Create Buzz and Conversation
Did You Know?
The pace of consumer’s everyday lifestyle continues to accelerate as they are continually faced with new challenges which in many cases are being fueled by technological advancements. However, a potential gain in one area can unknowingly create an issue in another. The pace keeps getting faster and faster leading marketers to continue to search for the best way to reach and engage their target consumers.
|
|||||||||
Case Study Highlights Proven Success at the Pump
Looking to drive more customers in-store and to the counter with your products? Check out our “Power of One” case study and see how Frito Lay drove revenue with AllOver Media platforms. Our products provide you with the perfect opportunity to reach your customers with a call to action when they are in a position to buy. Pump top advertising gives you the ability to:
• Use QR Codes for electronic coupons to drive customers in-store
• Gain a captive audience for 3-5 minutes with your message
• Everyone buys gas allowing you to reach a broad range of audiences for product trials
Nugent signs on at AllOver Media
Veteran Twin Cities executive Shaun Nugent has joined Minneapolis-based AllOver Media as chief financial officer, giving the nontraditional advertising operation a savvy voice as it hits the capital markets to enhance its national footprint and bring new out-of-home advertising products to the market.
Nugent has worked for Champps restaurants, Life Time Fitness and Sun Country Airlines, where he was chief executive between 2005 and 2007.
“We’ve had five acquisitions in two years,’’ AllOver CEO Tony Jacobson said. “If we keep up that pace, we need someone like Shaun with his expertise.”
AllOver, with $35 million to $40 million in projected sales this year, is best known for advertising at gas pumps, on ice machines and in restrooms. It recently expanded to include door hangers and “check-cash sleeves,” the little envelopes filled with cash after a check-cashing transaction.
AllOver, which is moving to larger headquarters in Plymouth in the next three weeks, also hired Korey Wrobleski, most recently of Ceridian, to be its chief revenue officer.
DAVID PHELPS
Minneapolis, Minn. – February 27, 2013 – Minneapolis-based AllOver Media, Inc., the market leader in the out-of-home advertising industry, has hired Shaun Nugent as the company’s Chief Financial Officer.
With more than 25 years of senior financial experience, Shaun Nugent is well known for his leadership skills and ability to leverage new business expansion and brand development opportunities. Nugent has held numerous C-level positions at a variety of name-brand companies including Champps restaurants, Life Time Fitness and Sun Country Airlines. He served as CFO at Sun Country from 2002 through 2007, before being promoted to CEO in 2005 and serving simultaneously in both leadership roles.
“The addition of Shaun Nugent to our management team will help AllOver Media continue our rapid growth as one of the only national out-of-home brands that gives advertisers the ability to field programs on a national, regional or local basis in every state, market and zip code,” said Tony Jacobson, founder and CEO of AllOver Media. “We continue to invest in the company by bringing in proven leaders in key areas that will provide the foundation for AllOver Media to advance our growth.”
“I am extremely excited to join the AllOver Media team and impressed with their growth story and culture and look forward to leveraging my experience and skills with the company,” Nugent said. “The ability to target market to consumers in any U.S. zip code is an incredibly powerful business model.”
AllOver Media has also added Korey Wrobleski as Chief Revenue Officer. “Korey Wrobleski brings sales management experience and state-of-the-art tools to AllOver Media and oversees the company’s sales and marketing efforts nationwide,” Jacobson said. Previously, Wrobleski held executive sales positions at companies in the human resources, technology and financial fields, including several years at Ceridian as VP of Sales.
The executive additions strengthen the strategic financial and sales leadership AllOver Media requires to secure its success as an innovative provider of advertising solutions in the dynamic out-of-home industry. “We’re building a best-in-class leadership team to ensure our ability to serve growing demand by advertisers who want to reach consumers in an increasingly fragmented media marketplace,” Jacobson said.
AllOver Media, founded in 2002, continues an aggressive expansion strategy in a growth market that provides North American advertisers with cost-efficient ways to reach the on-the-go consumer. Last year, AllOver Media acquired its largest competitor, GSA Media, from San Francisco-based Brite Media Group, creating the largest U.S. gas station advertising network.
About AllOver Media, Inc.
AllOver Media, Inc. is the fast-growing market leader in providing out-of-home advertising solutions delivering market saturation across every DMA (Designated Market Area) in the United States. With coverage of over 50,000 gas stations and convenience stores, AllOver Media can reach and deliver over five billion impressions annually. AllOver Media’s innovative portfolio of out-of-home advertising products includes ads on gas pumps, ads on gas nozzles with its patented Fillboard product, 3-D Frozen Billboards (ice box wraps), custom see-through vinyl window perfs, truckside mobile advertising and indoor advertising.
Contact
AllOver Media, Inc.
Glenn Sherling, 800-525-8762
info@allovermedia.com
Today’s consumers are overloaded and overwhelmed with information
and as a result marketers face a daunting task in today’s cluttered information landscape. That’s because an estimated 2,500
commercial messages bombard the average consumer every day. This information overload poses an obstacle for marketers to drive efficiencies and effectiveness of their communication efforts.
